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Use the Ben Franklin Close to Sell Anything

Posted on January 21, 2018December 31, 2021 by Steve Ainslie

When I was in grade school, we had fundraisers which required each kid to sell a minimum allotment of stuff in order to fund field trips, school programs, and clubs.  Usually we had to sell candy bars. I was terrible at this. I’d trudge from house-to-house after school, knocking on doors and asking people to buy….

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How to Get Hired in Sales

Posted on January 18, 2018December 31, 2021 by Steve Ainslie

I’ve been hired as a rep 8 times, a manager 5 times and received at least twice that many offers that I’ve turned down. Contrary to conventional wisdom, only once did I have an inside “connection” who helped me get an interview. I never brought a “rolodex of C-level contacts”.  Sometimes, I was even entering an…

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You Already Know What to Do To Sell More

Posted on January 11, 2018December 31, 2021 by Steve Ainslie

Over the last few years, I’ve put on a few extra pounds that I’d like to lose. Despite my best efforts at exercising like a lunatic, I’ve learned that I cannot “outrun a Twinkie”. So I spent the last several months reading about different diet & exercise plans. I’ve read about Paleo, Primal, Keto and…

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Put Your Best Rep on Your Best Territory

Posted on January 10, 2018December 31, 2021 by Steve Ainslie

A long time ago in a land far away, I was suckered into being the Little League Coach for my son’s team. Although I was new to coaching and was an awful baseball player myself, I did one thing right – I assigned our best players to the best positions.

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Just One of Those Days

Posted on January 4, 2018December 31, 2021 by Steve Ainslie

Last week my son Zack’s car broke down on the way to  work.  This was the first of a small avalanche of problems: He rescheduled all of his shoots for the next day and dropped his car off at the mechanic. He drove 30 miles to my house to borrow my car. The next morning, he woke…

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The 3-5-8 Rule for Successful Selling

Posted on January 2, 2018December 31, 2021 by Steve Ainslie

I’m a big fan of keeping things simple by following a proven routine for getting things done that happen regularly.   I eat the same thing for breakfast and for lunch nearly every day. I follow a consistent exercise routine. I have a handful of favorite T-shirts and shorts that I wear all the time. I like…

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Pipeline Deep Dives

Posted on December 28, 2017December 31, 2021 by Steve Ainslie

When I was about 8 years old, we used to play “Blind Man’s Bluff” in my house. This is “It” tag, with the person who is “It” wearing a blindfold. This was an extremely fun game to play indoors. Especially for me, who was nicknamed Steven “Turtle” Ainslie by my older sister because I ran too…

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Starting A New Job is Like Getting a New Pet

Posted on December 23, 2017December 31, 2021 by Steve Ainslie

Back in 2015, our two cats died of natural causes within a few months of each other. We had rescued them 13  years earlier from the swamps in South Florida. They’d been with us through 7 relocations, 8 jobs, 3 dogs, 6 surgeries (theirs and ours) and a bunch of adventures.

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Don’t Say It

Posted on December 18, 2017April 28, 2025 by Steve Ainslie

As sales managers, we are frequently the first point of escalation for a customer satisfaction issue, a complaint about sales, and many other “customer problems.”  Without a good system for managing these, we can get caught up in the frenzy and say things we really don’t mean. 

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What Are They Gonna Do – Fire Me?

Posted on December 7, 2017March 20, 2024 by Steve Ainslie

Back in high school, my gym teacher would have us run outside every Wednesday – no matter what the weather was like.  One morning in late December, we were out running and it was snowing like crazy. We must have had 4 inches fall in less than an hour. For some reason,  my gym teacher…

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